Muddy Matches support NHS vaccination campaign

Friday, May 07th, 2021

Vaccination talk is a huge turn-on right now for online daters.

Plenty of polls and news stories will tell you that singletons refusing to get vaccinated are severely limiting their chances of getting a date on online dating apps and websites in the new normal. One such survey published recently reports 60% of daters would turn down approaches from mutual matches who refused to get jabbed.

No jab, no date appears to be a dealbreaker.

There’s no debating that ‘vacci-dating’ is a hot topic of discussion in message exchanges, and vaccination status is being proudly referenced in dating profile bios like a badge of honour.

At Muddy Matches, we are stopping short of working vaccination status into our registration process or as an option to filter search results by, despite an increasing number of requests from mud lovers to do so. We believe it should be at the discretion of members as to whether they disclose it.

However, we are wholeheartedly committed to the confidence, safety, peace of mind and wellbeing of those singletons who choose to date with us. We also believe that vaccination status has a big part to play as singles look to date their way out of a lockdown and get back into the swing of real life meets.

That’s why we are joining forces with other dating apps and dating websites across the UK and Ireland, in sector-wide support of the NHS vaccination awareness campaign.

The ‘Join the Millions’ campaign, which will be displayed in a host of formats across dating sites and apps from early May, marks a major milestone as the NHS moves into the second phase of the vaccination roll out.

Vaccines are the way out of this pandemic, and for maximum protection, you need to get two doses. It reduces chances of hospitalisation by 85% and there is growing evidence that vaccinated people are less likely to pass the virus to others. 

 It is the best way to protect yourself and those around you from the virus. A first jab has now been offered to the most vulnerable people in our society. 

All adults aged between 18 and 49 are now being prioritised in age-descending order with the target still on track to offer all adults a vaccine by the end of July.   

Many more people will soon be invited to join the millions already vaccinated. 

Here’s everything you need to know about the next phase of the rollout.